Ads
Abbreviation: ADX
Also known as: ADX (Ad Exchange)
An Ad Exchange is a digital marketplace where advertisers and publishers buy and sell advertising space, typically through real-time auctions. It allows for automated, programmatic ad buying and helps maximize ad inventory value for publishers while offering precise targeting options for advertisers. Common examples include Google Ad Exchange and OpenX.
ADX stands for Ad Exchange. It is a ads term commonly used in web analytics and digital marketing.
