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What is Bid Strategy?

Ads

Bid Strategy

Abbreviation: BS

Also known as: BS (Bid Strategy)

Ads

What is Bid Strategy (BS)?

Bid Strategy refers to how advertisers manage the bidding process in online auctions for ad placements. Different strategies include manual bidding, automated bidding, target CPA, and target ROAS. Choosing the right strategy helps optimize ad spend and improve performance.

What does BS stand for?

BS stands for Bid Strategy. It is a ads term commonly used in web analytics and digital marketing.