Analytics
Abbreviation: KPI
Also known as: KPI (Key Performance Indicator)
Key Performance Indicators (KPIs) are measurable values that show how effectively a company is achieving key business objectives. In web analytics and marketing, KPIs can include metrics like traffic growth, conversion rate, bounce rate, or return on ad spend. Setting and tracking the right KPIs helps organizations stay focused on their goals, make informed decisions, and continuously improve performance.
KPI stands for Key Performance Indicator. It is a analytics term commonly used in web analytics and digital marketing.
