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What is Organic Traffic?

SEO

Organic Traffic

Abbreviation: OT

Also known as: OT (Organic Traffic)

SEO

What is Organic Traffic (OT)?

Organic Traffic refers to visitors who arrive at a website through unpaid search results from search engines like Google or Bing. This type of traffic is driven by effective SEO practices such as quality content, keyword optimization, and proper website structure. Unlike paid traffic, organic visitors are typically more engaged since they actively searched for something related to your site. Increasing organic traffic requires consistent content creation, keyword targeting, and technical SEO improvements.

What does OT stand for?

OT stands for Organic Traffic. It is a seo term commonly used in web analytics and digital marketing.