How To View Users By First User Manual Source

Learn how to view user acquisition by first user manual source in Google Analytics 4, including steps to create a report, key metrics to analyze, and actionable insights to optimize your marketing strategy.

Understanding User Acquisition by First User Manual Source in Google Analytics 4

Tracking how users initially discover your website is crucial for understanding which marketing channels are most effective at bringing in new users. By analyzing first user manual source data, you can identify which acquisition channels are driving the most valuable new users to your site, helping you optimize your marketing budget and strategy. We’ll show you how to create this insightful report in Google Analytics 4.

Basic Report Structure

• Report Type: Free Form Exploration
• Visualization: Table format
• Primary Dimension: First User Manual Source
• Supporting Dimensions: First User Medium, First User Campaign
• Key Metrics: New Users, Engaged Sessions, Average Engagement Time, Conversions

Steps to Create the Report

1. Open GA4 and navigate to the Explore section.
2. Click the Blank template to start a new exploration.
3. Under the Dimensions, click the + button and search for First User Manual Source, First User Medium, and First User Campaign, check the checkbox beside them, and click Confirm.
4. Under the Metrics, click the + button and search for New Users, Engaged Sessions, Average Engagement Time, and Conversions, check the checkbox beside them, and click Confirm.
5. Drag First User Manual Source to the Rows section.
6. Drag New Users, Engaged Sessions, Average Engagement Time, and Conversions to the Values section.
7. Add First User Medium and First User Campaign as secondary dimensions if desired.
8. Set your desired date range in the report settings.
9. Optional: Add a filter to focus on specific sources.

Important Dimensions and Metrics

• First User Manual Source: Shows the original source that brought users to your site.
• First User Medium: Indicates the marketing medium that first brought users to your site.
• First User Campaign: Displays the specific campaign that first attracted users.
• New Users: Count of first-time visitors from each source.
• Engaged Sessions: Number of sessions with meaningful engagement.
• Average Engagement Time: How long users from each source typically engage with your site.
• Conversions: Number of goal completions from users from each source.

Actionable Insights

1. Identify which sources bring in the most engaged users and allocate more budget to these channels.
2. Compare conversion rates between different sources to optimize marketing spend.
3. Analyze engagement time patterns to understand which sources bring in the most interested users.
4. Use the insights to adjust UTM parameters in your campaigns for better tracking.
5. Create source-specific landing pages based on user behavior patterns.

Answers Similar Questions

1. How to track initial traffic sources in GA4.
2. View user acquisition channels in Google Analytics 4.
3. Track first-time visitor sources in GA4.
4. How to see where new users come from in GA4.
5. Google Analytics 4 first user source report.