Marketing
Abbreviation: EOR
Also known as: EOR (Email Open Rate)
Email Open Rate is the percentage of recipients who open an email out of the total number delivered. It’s a key indicator of subject line effectiveness and sender reputation. High open rates often reflect a well-targeted audience and compelling subject lines, while low rates might signal list fatigue or poor timing. Improving open rates involves segmenting lists, A/B testing subject lines, and maintaining clean lists.
EOR stands for Email Open Rate. It is a marketing term commonly used in web analytics and digital marketing.